Available for Remote / EU Relocation

Hi, I'm Md Abdullah

Meta Ads & Performance Marketing Specialist

5+ years scaling 50+ e-commerce brands across 15 industries with Meta, Google & TikTok Ads — turning ad spend into predictable, profitable revenue.

10x ROAS
Peak
$1M+
Ad spend
50+ brands
Scaled

Trusted by brands across 15+ industries

DigiaishopBeautyBox BDLuxeCommerceUrbanFitGlowSkinMILA MART BDসাজসঙ্গী - SajSongiMakeup World BDDigiaishopBeautyBox BDLuxeCommerceUrbanFitGlowSkinMILA MART BDসাজসঙ্গী - SajSongiMakeup World BD
About me

About Me

I'm a Meta Ads & Performance Marketing Specialist with 5+ years of experience scaling e-commerce brands profitably.

I've managed $1M+ in ad spend across 50+ brands in 15 industries — turning cold traffic into predictable revenue with data-driven creative and full-funnel strategy.

  • KPI-driven Meta & Google Ads optimization
  • Full-funnel media buying across channels
  • Data, pixel & conversion API tracking
  • E-commerce CRO & landing page strategy
  • Creative testing frameworks
By the numbers

Numbers that tell the whole story.

Real results from real campaigns — performance metrics that move the needle.

5+
Years experience
50+
Brands scaled
$1M+
Ad spend managed
15
Industries
10x
Peak ROAS
What I do

Services that turn ad spend into real revenue.

KPI Optimization

ROAS, CPA, LTV — I obsess over metrics that move revenue, not vanity numbers.

Paid Media Buying

Meta, Google, TikTok — full-funnel campaigns from cold traffic to retention.

Data & Tracking

Pixels, CAPI, GA4, GTM. Clean data = better decisions = more revenue.

E-commerce & CRO

Landing pages, funnels, and offer testing that lift conversion rates.

Resume

Experience & credentials.

A track record of scaling ad spend profitably across e-commerce, DTC, and service brands.

Experience

  • Current

    Sr. Media Buyer

    Digiaishop.com•2023 — Present
    • Scaled 4.2x ROAS across Meta & Google
    • Managed $500K+ in ad spend
    • Reduced CPA by 38%
  • Current

    Freelance Media Buyer

    Independent•2026 — Present
    • Consulting for 15+ e-commerce brands
    • Full-funnel Meta & TikTok strategy
    • Creative testing frameworks
  • Past

    Performance Marketing Lead

    BeautyBox BD•2021 — 2023
    • Grew monthly revenue 3.5x in 8 months
    • 6.8 ROAS on cold traffic campaigns
    • Built in-house creative team

Education

  • BBA — Marketing
    Khwaja Yunus Ali University
    2020 — 2024

Certifications

Meta Certified Media Buying ProfessionalGoogle Ads Search CertificationTikTok Ads Manager Certification
Case studies

Numbers that tell the whole story.

4.2x ROAS
Beauty Brand Scale-Up

Scaled a beauty brand from $10K to $80K monthly ad spend while maintaining profitability.

Meta AdsCRO
6.8 ROAS
Fashion E-com Launch

Launched a fashion e-commerce brand from zero to 500 orders/month in 90 days.

Meta AdsTikTok
-38% CPA
Cost Reduction

Cut cost-per-acquisition by 38% for a health brand via creative testing.

CreativeTesting
Skills & tools

My Areas of Expertise

KPI OptimizationPaid Media BuyingData & TrackingE-commerce & CROMeta Ads ManagerGoogle AdsTikTok AdsGoogle Tag ManagerGA4Meta PixelConversion API (CAPI)WordPressWooCommerceShopifyA/B TestingCROLanding Page DesignRetargetingLookalike AudiencesAdvantage+KlaviyoMailchimpHotjarLooker StudioZapierCanvaFigmaChatGPT
Languages

I speak.

EnglishFluent
BengaliNative
HindiConversational
Let's talk

Ready to scale your ad spend profitably?

Whether you need a strategic growth audit, a complete funnel overhaul, or a dedicated media buyer — let's start a conversation.